British confectionery manufacturer Hames Chocolates is expanding its seasonal offering for Halloween 2026 with a new assortment of solid milk chocolate shapes.
The new 100g pouch features a mix of pumpkins, bats and skulls, bringing traditional Halloween imagery into a familiar chocolate format. Packaged in a recyclable stand-up pouch, the product is designed to stand out on retail shelves during the busy autumn confectionery season.
The range is supplied in cases of nine pouches, with a wholesale price of £2.40 per pouch and a recommended retail price of £3.50.
The launch highlights how smaller confectionery manufacturers can compete for seasonal attention through themed product shapes, convenient packaging and accessible price points. Halloween provides retailers with opportunities to introduce limited-edition treats that appeal to families, gift buyers and shoppers looking for festive snacks.
As competition for seasonal sales grows, distinctive packaging and recognisable Halloween designs remain useful ways for chocolate brands to make their products more noticeable.
Macao Cacao: We follow chocolate industry developments worldwide, bringing readers news about product innovation, seasonal confectionery launches and the strategies brands use to connect with consumers.
