Ice cream brand Ben & Jerry’s is bringing two familiar flavours into a convenient stick format: Cookie Dough and Chocolate Fudge Brownie.
The Chocolate Fudge Brownie version combines chocolate ice cream with brownie pieces and a chocolate-flavoured coating. The Cookie Dough version features vanilla ice cream with chocolate-chip cookie dough pieces.
The launch gives consumers a portable alternative to the brand’s traditional tubs. The products are also expected to reach a wider UK retail audience, with initial availability at Tesco and broader distribution planned for January 2027. Quality Food Awards
Why it matters: The launch demonstrates how ice cream manufacturers can extend successful flavours into new formats. Instead of developing an entirely new flavour, a company can introduce an established favourite in a more convenient product.
At Macao Cacao, we explore the latest chocolate-inspired treats and innovations shaping the global dessert industry.
